Travmar Facilitates Meeting Planning with Digital:Convergence™ Technology
:CRQ™ Software Saves Time by Linking Meeting Solutions Company Materials to Web

DALLAS, April 2, 2001 - Coming in May, Travmar Destination Directories will Internet-enhance their MeetingSource Rapid Response Kit with 60 proprietary "cues," which look like product codes, from Dallas-based Digital:Convergence Corporation. :CRQ ("See Our Cue") technology uses embedded cues to empower publishers, broadcasters and other companies to enhance content for consumers, creating an instant link from the printed page to targeted online information.

Travmar, which publishes the nation's premier regional meeting planning guides, Northeast, Southeast and Mid-Atlantic, available at no cost to the reader, will mail their annual Rapid Response Kit to 50,000 top subscribers. The focus of the Internet-enhanced, brochure-sized kit is to convey information from hotels, conference venues, and city convention and visitor bureaus to meeting planners on the East Coast. Travmar is using :CRQ technology to enhance traditional business reply cards and facilitate the connection between meeting planners and meeting facilities.

"Meeting planners are constantly online, searching for pertinent details about a city or convention site; information often buried deep within Web sites, which are primarily built to provide tourist information. :CRQ technology is the ideal research tool to help these planners drill down to the exact Web page that they're looking for," said John Horchner, publisher at Travmar. "Our Web reviews help meeting planners navigate these extensive sites and the :CRQ and :CueCatTM technologies will take them directly to the information they're looking for, without the hassle and frustration of searching."

Print cues can be inserted into most print material and are read through the :CRQ software with a :CueCat device. The hand-held :CueCat device processes the cues and takes readers directly to a specific Web page designated by the publisher or advertiser, eliminating the input of lengthy URLs and time-intensive Web navigation. The :CRQ and :CueCat technologies are free to consumers. The :CueCat device can also read any UPC or ISBN code on a product, making it instantly interactive with the Internet.

About Travmar
Travmar Destination Directories has been serving the meeting industry since 1989 and provides marketing solutions for meeting suppliers on the East Coast. The company published the first regional meeting planning guides for the northeast, southeast and mid-Atlantic regions. By region, the free annual guidebooks offer the most comprehensive meeting facilities listings, reaching at least twice as many meeting decision-makers as any other meeting publication. Travmar also maintains the MeetingSource Database, which enables users to find and compare more than 3,000 meeting facilities by type or location, and the MeetingSource Rapid Response Kit, a catalog of response cards driving traffic to advertisers' Web sites. One of Travmar's Web sites, MeetingSource.com, is the only one to offer requests for proposals instantly with Click-Quotes.

About Digital:Convergence Corporation
Digital:Convergence Corporation is a privately held Internet technology company headquartered in Dallas with offices in New York and London. Working in conjunction with industry-leading partners such as Forbes magazine, Young & Rubicam Inc., Belo, and RadioShack Corporation, the company's proprietary technology can link almost all media or products instantly and easily with the Internet, allowing users to obtain relevant information or conduct e-commerce activities. The company's management team includes a roster of industry veterans from Time Warner, AT&T, GE, ING Barings and Disney. The company's :CueCat optical reader is a 2001 recipient of a laureate medal of honor from the Computerworld Honors Program, recognizing the device as an information technology innovation benefiting society.

The company's :CueCat optical reader is a 2001 recipient of a laureate medal of honor from the Computerworld Honors Program, recognizing the device as an information technology innovation benefiting society. In March 2001, :CRQ technology was the recipient of the Software and Information Industry Association's 2001 Codie Award for "Best Reference Tool." Showcasing the industry's finest products and services, SIIA Codie Awards honor excellence in the software and information industry.

Press Contacts:	Susan Farley Travmar 401-274-3370